FOOA: Future of Online Advertising Conference NYC
May 19, 2007 by Lara Kulpa
Filed under Company News

Where: Gotham Hall
When: June 7-8, 2007 – 9am – 530pm
How: Register online! I’ve been given a 10% discount promo code to share with my readers because I will be attending (Thanks Darren and Ryan!).
Enter the following on the registration page: 10p3rc
Cost: 1-day pass $795 / 2-day pass $995 / Conference in a box (CD with video and audio of all sessions) $895
You can see the list of speakers at the event here: FOOA ‘07 Speakers and it’s sure to be a really remarkable event! I know I’m super excited to be able to attend!
Also, stay tuned for more information on the next ProBlogger meetup NYC scheduled for June 9th! I’ve been working on settling on a location and fine-tuning the details, so the announcement will be made Monday or Tuesday. Darren’s going to be in town for the FOOA conference, so he wanted to set up another event and I’m proud to be a part of helping get us all together again!
If you missed the last one (my links: 1 2 / Darren’s recap: 1, this would be a great way to get in some double-duty on your trip to the city! Hit up the conference on Thursday and Friday, hang out the next day in the city, and then meet up with Darren and all the other “ProBlogger” friends and fans on Saturday night! It’s a win-win for sure!
More details on the PB meetup coming soon!!!
Busy, busy!
May 11, 2007 by Lara Kulpa
Filed under Company News
Well, we’ve been quite busy around here lately! So much so that I haven’t had time to sit down and write a decent post here, so this one’s just going to be a quick update of some of our recent projects.
- Saratoga Comedy Club – We did a complete overhaul on the site, building it back up from scratch using WordPress for the content management system. The site now offers full RSS feeds, so those who enjoy the club locally can get the news and updated schedule right to their feedreaders. It features a much more streamlined look, with less clutter than before. I’m really pleased with the way the site’s turned out, as are Jodi and Vinnie and their patrons to the club.
- Laugh and Heal – Brand spankin’ new site for comedian John Mulrooney. His old site was extremely outdated (For those of you who might understand this, it was built (and currently maintained) with FrontPage 3! I didn’t know any computers out there could still run that!) so we really needed to do a brand new site. There are a few tweaks still being made at this time, but for the most part, it’s exactly what John wanted, and his fans are already coming through to compliment it!
- Comedian Steve Adiletta – Steve Feels Funny – Steve wanted a site without too much “clutter”, a sort of “shiny” appearance, simple yet dramatic. I grabbed a theme I found at WordPress Themes and did some image tweaking and code editing to get it just right. Proof positive I can work with any budget and provide either tweaked themes or fully customized ones!
- Readings by Waterfal13 – Psychic offers a variety of readings via phone, IM, or email. She also needed a brand new site, as her other one gave her too many limitations and didn’t give the opportunity for flexibility or SEO. We’re now working on updating her content and doing some marketing work to get more traffic as well as provide a way for her to make some money by selling advertising on the site.
- Maurice Walker – Nashville Council At-Large – You might remember Moe from the first season of “The Biggest Loser”, but now he’s garnering for a seat on the Nashville City Council. Moe and I met a while back and when he decided to run, he came looking for a campaign website. The site’s still in progress, but it’s live.
So there you have it… there are a few more in the works right now, but we’re trying to focus more on the consulting and PR work we’re doing. We’re pretty busy on the design/SEO/marketing end, so if you’re interested, get in touch with us right away to book a spot on the schedule. If you’re looking for PR campaigns or on-site consulting, we’ve got a few spots open in the coming months, so act now!
NYC ProBlogger Meetup Prize Winners Announced!
March 30, 2007 by Lara Kulpa
Filed under Company News
Alright, so not only was last night just a great night because of the meetup, but afterward, Darren drew from 50+ business cards he received to establish winners for the prizes he set up.
Guess who won a copy of Six Figure Blogging?
(Hint: I’ll give you three guesses, and the first two are for the other two winners.)
Many many thanks again, Darren – You’ve done so much for people, and it’s truly an honor to have met you. I can’t wait to get my copy and get into it. I’ll have to post some reviews for sure!
via: NYC ProBlogger Meetup Prizes
ProBlogger and Text Link Ads Meetup – The ReCap!
March 30, 2007 by Lara Kulpa
Filed under Company News
Okay, I’m back and well enough rested to be able to write up something and share some photos from the ProBlogger and Text Link Ads meetup last night at Connolly’s in Manhattan. What a blast!

Dad and I on the train from Poughkeepsie down to the city. I’m dragging him, kicking and screaming (okay, so smiling, too) into the world of blogging!
We left the house around 12:30pm and drove down to Poughkeepsie, hopped on a train, and arrived in Manhattan around 5pm. We meandered a bit, and then found our way over to Connolly’s.


We were a little early, so we had to find our way to where they were hosting our party. Apparently they had 5 parties going on last night, one of which was a man’s 50th birthday, another was some sort of HBO party. Too cool that we were smack dab in the middle of such a neat place! They eventually put out a chalkboard to direct people where to go… it was packed in there!
As people arrived, I got to take a bunch of pics with some of the greatest people! Let me first say that Darren and his wife, “V” are absolutely the nicest people I’ve met in a long time. V and I were chatting together for a good part of the night, and she shared her feelings with me on what Darren’s doing. (Of course, I shared mine as well, and no, Stephanie, I didn’t forget to say that you think Darren’s a ROCKSTAR!
)
She was floored at the sight of all these people there to see him – and I explained to her that there are 20,000+ people who are super sad that they weren’t able to be there. She’s extremely proud of him, and rightfully so! And we both have the same affinity for “Wicked” now – which is too cool! (I’m holding off on posting a pic until I get permission – these other guys are expecting it, but I’m not sure if V would expect it, so I want to ask first.)

Lara stopped chatting a locomotive into Darren’s ear to stop for a quick photo.
Darren, V, Dad, and I all got a few minutes to sit together and chat about some ideas for getting Dad deeper into blogging. It was great – because I think Dad walked away from the whole event getting a better idea of the fact that blogging truly is for just about anyone. If you have something you’re passionate about, you can have a blog. It doesn’t matter if you’re a huge conversationalist or not – you just have to be able to expand your thinking to cover all possible areas of the topic you’ve chosen, and you’re guaranteed to find something to talk about. Even if your passion is American muscle cars.
One of the first people to arrive, actually before Darren made his entrance was Aaron Brazell (technosailor and b5media). Aaron is super cool – we talked about everything from blogging for b5 to Alexa to WordPress – you name it!

And last, but certainly not least, I met Patrick Gavin from Text Link Ads. I can’t say enough good about all these people – I just loved this event so much!

(What a cutie he is! Yes girls, he’s taken. LOL)
Patrick was telling me about his move to NYC from Iowa – I can’t imagine the culture shock in terms of lifestyle and living! For those of you who don’t know, I’m a HUGE fan of TLA for both advertising for business/blogs and income for bloggers. H.U.G.E. fan, and now, I’m an even bigger fan of Patrick’s. He’s super easy to talk to, and just one of those people you’re happy to know.
All in all, I’ve got to say that the meetup was a success. Darren, Patrick, Aaron, and others were so much more accessible than you’d think, and it was great meeting and talking to every single person I did. The thing about these guys is that meeting them actually makes you proud of them. Proud to know them, and just thrilled that they’re doing the things they are, not for the benefit of yourself, but for the benefit of the industry. I love these guys!!
Here are some more pics of the crowd – click on the thumbnail to get a better peek.
And one other shot of the view down the street, just because I thought it was pretty:

ProBlogger and Text Link Ads Meetup – NYC Style!
March 21, 2007 by Lara Kulpa
Filed under Company News
I’m so thoroughly excited! As some of you may know, I’m a huge fan of Darren Rowse and his ProBlogger site. I’ve been a loyal reader/follower/commenter/participator for quite some time now, and encourage anyone interested in blogging at all to bookmark, subscribe, what have you as fast as their clicker finger will get them there.
I’m also a huge fan of Text Link Ads, as they’ve helped me monetize my sites with truly relevant links (of my own choosing, essentially), as well as to secure links on relevant sites for my clients (That link includes a $100 in free links promotion!). I’m mad for TLA!
Next Thursday, TLA is hosting a ProBlogger Meetup in Manhattan! Free food, free drinks, and up close and personal time with Darren and the folks at TLA. The coolest thing is that Darren’s Australian, so short of mobbed conferences or huge gatherings that beckon his attendance, there’s little chance to really be able to snag his attention (he’s in high demand, you know!) in person so I’m just really thrilled for the opportunity, and grateful to both Darren and TLA beyond words!
Okay, I know I sound like a raving lunatic here – but as my friend Stephanie from Back In Skinny Jeans just said to me the other day, “Darren is a rock star!” (She noted that he’d likely laugh hysterically at that statement, but I can’t argue with her one bit!)
Alright – enough of the little girl squealing – if you’re interested in meeting up with Darren, the TLA team, and other bloggers (or even if you’re interested in meeting little ol’ me!), here’s the details. Head over to the TLA post and let them know you’re coming!
THURSDAY, March 29, 6:30pm to 9:30pm at:
Connolly’s Pub and Restaurant
121 West 45th St (between 6th and Broadway)
(212) 597-5126 phone
*please note this bar has three locations in the area so use the address above.
That said, if you think you might be able to make it, also let me know here in the comments so I can keep my eyes peeled for ya!
Note: This post contains both referral and natural links.



